Hey there! Kapil Chopra here from Smart Marketing Tribe and I’m really excited that you’ve landed on this blog. Are you building a home business and maybe you’re using Facebook but not getting the results you’re looking for? People aren’t responding or maybe a fan base you’re building isn’t responding to your stuff. Well, today I can help because I’m going to share with you three ways that I use Facebook leads for my business.
Now, the first way is the simplest. You know, a lead is not always someone that opts into your email list. A lot of times there are leads all around us. When you’re posting on social media, your best feedback is engagement. If your audience is engaging with your stuff, it means you’re posting the right stuff. They find it valuable. They like it etc. One of the best things that you can do is engage with them, reply to their comments. Those who like your photos, your videos, your posts, reach out to them in a private message, more easily done on your personal profile.
Some people build on personal. Some people build on a business page. There are pros and cons to both obviously. But, you know, when someone likes your stuff, shoot them a message. Thank them for the like, thank them for the engagements. See how they’re doing. Treat them like a person. Right? Treat them like a friend. Build that relationship with them. Have a conversation with them. Most networkers see this as an opportunity that reach out and then immediately message one or message two, you know, throw a link out there and say, “Check this out. “You got to really have a real person to person conversation with someone. Find out how they’re doing, what they’re up to, what their problems are and find out if they’re open to your product, service or opportunity. Then, you have an opportunity to share information with them.
The next way that I love to use Facebook is with video. Facebook is giving videos more and more reach. So, it’s really easy to upload a video to Facebook and generate Facebook leads. It’s a great way to make a connection with someone. Video connects with people in a big, big way and your videos can be short. They can be two, three, four minutes. Share some valuable content, give someone tips, tricks that can help them in their business or help them in whatever you’ve become, and whatever your audience wants, right? Maybe it’s health and wellness tips, maybe it’s tips on how to travel more or, you know, how to get in a better financial situation. But, you want to give them value and then make sure that you have a call to action. That call to action can be as simple as shooting you an email or a message or it can be to click a link, go to a website and potentially opt in for an offer and join your list.
The last way that I love using Facebook and Facebook leads through Facebook ads. Facebook knows everything about you. So, you can go and run an ad, whether it be to grow your fan page, just promote a post that you’ve made out to more people or to send people directly to a website or even a capture page so that you can get them opting on to your list and building that captive audience so you can communicate with them. Find out, figure out who your target audience is and when you get into the Facebook ads manager, you’ll be able to, you know, really dial in and you know, target people based on age, location, behaviour, interests, all that great stuffs. So, get out there, give it a shot. You’ll be blown away at what can happen and it can be super affordable.
I hope you found this blog valuable and helpful and now you can try these tips to generate Facebook leads. If you did, make sure to leave a comment below. If you have any questions, leave a comment below and if you like this kind of information, you really want to know how to leverage Facebook to grow your business.